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Tipping Points of Twitter

Posted in Random Noise. on Friday, April 10th, 2009 by Brad Tags: Brand, Personal Brand, Tipping Points, Twitter
Apr 10

I created my account on Twitter last August on a whim to see what all the hype was about. Last month I hit the 100 followers mark after more than 2000 updates. I know there are many twitter users that have less updates and more followers, but that doesn’t bother me. The drive for high numbers is not my reason for tweeting, but hopefully a by product of the content of my tweets.

A strange thing has occured in the 3 weeks since I have hit the magicial 100 followers mark though, I gained ~45 new friends/followers (not including the spam bots that are plaguing the twitter community recently). The influx of new friends makes me feel like I have reached one of the many tipping points that exist on Twitter.

This begs the question of what are the other tipping points? Are they tied to your number of followers? Does getting followed by a high profile twitterer boost your profile simply by association? How does your exposure on Twitter change once you start to get involved in local Tweet Ups?

What do you think?

Graph of my user history from 10-14-2008 to present via Twitter Grader:

Bnunnally Twitter User History

Thanks to Ulu Marketing for helping me brainstorm this blog post.

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